17 Years of Making a Difference ❤️🚁

This photo captures something incredibly special to us here at Opulent Odds — and especially for one of our co-founders, Tom.

For the past 17 years, Tom has dedicated himself to raising money for the Great North Air Ambulance Service in memory of his younger brother, Matty, who tragically lost his life in a motorbike accident in 2008.

Since that heartbreaking day, Tom has made it his mission to honour Matty’s legacy — and through countless events, he’s now raised over £60,000 for GNASS 💚

One of those events is his legendary annual Boxing Day Dip — where he runs into the freezing North Sea every December 26th to raise funds and awareness ❄️🌊.

This photo shows Tom alongside his incredible family after handing over a cheque for £2,655, raised at last year’s event. The smiles say it all.

At Opulent Odds, this is what we stand for — heart, community, and giving back. We’re proud of Tom, proud of Matty’s legacy, and proud to support the Great North Air Ambulance who work tirelessly to save lives across our region 🚁💚